Toppling Goliath Expands Wisconsin Distribution through Partnership with The Wisconsin

Toppling Goliath Expands Wisconsin Distribution through Partnership with The Wisconsin

Beverage Network

Decorah, IA – Toppling Goliath Brewing Co. has announced it’s newest distribution partnership with the

Wisconsin Beverage Network which will continue expanding brand availability as the brewer’s statewide

distributor. Toppling Goliath President, Clark Lewey commented “Wisconsin is a very important state for

Toppling Goliath, and getting our product out to our neighboring state has been a lot of hard work for our

team. The decision to go with The Wisconsin Beverage Network was based on their dedication to our needs,

capacity to distribute to the whole state and their understanding of the TG mission.”

Toppling Goliath is currently building a new facility to increase production volume to keep up with customer

demand, coupled with this latest distribution partnership the brewery will be sending more beer out to a much

larger audience in the near future.

The Wisconsin Beverage Network is comprised of the following distributors: Beer Capitol Distributing, Frank

Beer Distributors, La Crosse Beverage, Lee Beverage of Wisconsins, Kay Beer Distributing, CJW Inc, Zastrow

the Beer Man, Ott Schweitzer Distributing, Northwest Beverages and Four Seasons Beer Distributors.

For more information contact:

Sarah Hedlund, Marketing Director

Phone: (563) 382-6198 Ext. 101


Pabst Milwaukee Brewery street festival adds Arrested Development to lineup

Published May 3, 2017 at 12:30 p.m.

The Pabst Milwaukee Brewery street festival – hitting Juneau Avenue on Saturday, May 13 from 1 to 9 p.m. – already had a killer lineup of local music when it was announced last month. And yet today, the new brewery somehow managed to make it even better, adding the Grammy-winning alt/hip-hop group Arrested Development to its festival lineup.

Fronted by Milwaukee native and Rufus King High School grad Todd “Speech” Thomas, Arrested Development exploded into popularity in the early ’90s, earning critical raves for its debut album, “3 Years, 5 Months & 2 Days in the Life Of … ” The group went on to be named Rolling Stone’s Band of the Year in 1993, provide an original song for the Spike Lee film “Malcolm X” and win two Grammys for Best New Artist and Best Rap Performance by a Duo or Group.

“Our lineup reinforces our commitment to the future of Pabst with a special nod to the past,” said Pabst Brewing Director of Special Events Shira Yevin, in a press release. “We are thrilled to celebrate our grand opening with Milwaukeeans from all walks of life.”

Arrested Development rounds out the street festival’s loaded lineup, packed with local performers including IshDARR, New Age Narcissism, D’Amato, Abby Jeanne, Hugh Masterson of Hugh Bob & The Hustle and the Madison-based pop punk group Masked Intruder. The event will also showcase an art gallery, live paintings from Canvas, special commemorative one-time-only t-shirts, games, activities, food and – of course – plenty of beer from Pabst’s shiny new Milwaukee brewery.

You’ll want to drink here: 20 photos of the new Pabst Milwaukee Brewery

Published April 13, 2017 at 12:07 p.m.

A little more than two decades ago, Pabst Brewing Company closed its Milwaukee operations, ending in 1996 a 152-year-old relationship with the city that had grown less mutually beneficial since the days when being the nation’s beer capital carried significant economic weight.

But on Wednesday, Pabst officially reopened its historic Milwaukee brewery, celebrating the event with a firkin keg tapping, blue ribbon-cutting ceremony and dinner party that involved some of the most influential figures in both the city and the company, who announced the occasion in terms of great consequence. Mayor Tom Barrett, County Executive Chris Abele, Pabst chairman Eugene Kashper and CEO Simon Thorpe spoke sentimentally and optimistically about what the company’s comeback could mean for Milwaukee, which has seen plenty of craft breweries pop up in recent years – though none with Pabst’s brand import or local association – and is experiencing something of a Downtown revitalization.


Sprecher Brewery to Release Belgian Progression Pack

Glendale, WI – With the introduction of the Belgian Progression Pack, Sprecher Brewery presents a set of four Belgian ales all of which you can drink now, three of which can be aged to yield further delectable changes in their flavor profiles. The Belgian Progression Pack consists of four classic Belgian-style ales that range from an easy drinking low alcohol session ale (the Enkel) to a snifter worthy night cap (the Quad).

The lightest beer the Enkel, is medium bodied, delicately balanced with fruity esters, subtle spicy notes and a dry finish (5.3% abv). Brewed with imported malts and Belgian candi sugar, the Dubbel is replete with big, Belgian fruit flavors (raisins, plum), a smooth cereal character and lovely mouthfeel (6.5% abv). The Tripel is a delicious yet strong Belgian-style ale characterized by fruity esters, flavors of banana, apples, light grain and herbal notes. The Quad features a massive mouthful of malt goodness balanced by warming alcohol with a whisper of bitterness and playful spice; perfect for cooler weather or late evenings. Predominant flavors include caramelized sugar, toffee, dried fruits (fig, cherry, raisin, plum), molasses, light spice (clove, pepper, nutmeg) and a slight hint of citrus (10.5% abv).

Of the Belgian Progression Pack Sprecher brewmaster Craig Burge said, “These four beers represent a nice range of Belgian-style beers offering wide array of classic aromas, flavors and mouthfeel for the novice and the seasoned craft beer lover. For maximum enjoyment I strongly recommend drinking the beers in the intended order.”

All the beers are ready to drink. The Enkel should be enjoyed while young. The Dubbel, Tripel and Quad can be aged for six months or more. Those patient enough to cellar these beers will experience intriguing flavor profile changes over time. To encourage aging without the effects of oxidation, all who purchase two (2) Belgian Progression Packs at the Sprecher Gift Shop will receive a complimentary wax dip kit for three beers, enabling them to enjoy five immediately and lay down three for a special occasion in the future.

Release Party April 15th

On Saturday, April 15th , Sprecher Brewery will host release party for the Belgian Progression Pack. Anyone of legal drinking age is welcome to stop in the taproom between 11am and 2pm for samples, but why not make a day of it and see where the magic happens? Brewery tours are only $8 for adults; $5 for children. The Wicked Urban Grill food truck will be on site with a menu of tasty foods designed to complement the new beers.

About Sprecher Brewing Company:

Maker of award-winning beers and sodas, Sprecher Brewing Company is Milwaukee’s first craft brewery since Prohibition. Established by Randal Sprecher in 1985, Sprecher remains a leader in Wisconsin’s craft brewing industry.

Sprecher Brewery, the Sprecher Gift Shop and Indoor Beer Garden are located at 701 W. Glendale Ave, Glendale, WI. The Gift Shop and Indoor Beer Garden are open Monday – Saturday, 11am – 6pm; Sunday, 11am – 5pm. Tours offered daily. More information about the brewery history, products, tours and Gift Shop hours can be found at, or by calling 414.964.2739.

South Shore beer garden to open April 12

It’s a better sign of spring than robins or baseball season: The first beer garden from the Milwaukee County Parks Department opens for the season on April 12.

South Shore Terrace Kitchen + Beer Garden — Home of Miller 1855 Bar will open with a ceremonial keg tapping at 4 p.m. and free beer and root beer while supplies last. Bluegrass band Noah John and Ringing Iron will perform from 4 to 8 p.m.

Improvements this year include a commercial kitchen and expanded menu such as Miller High Life battered Clock Shadow Creamery cheese curds, Milwaukee Pretzel Co. pretzels and Usinger’s sausages. A traditional Milwaukee fish fry will be served Friday nights.

Beverages include on-tap beers served in souvenir glass pints and steins, which can be refilled at a discount at the Miller 1855 Bar, any of the Parks Traveling Beer Garden stops, and the Whitnall Park Beer Garden, tentatively scheduled to open April 21.

Items may be purchased with cash only.

New seating has been added to the pavilion. Eight tables and 16 benches were custom made for South Shore Terrace from spent quarter barrels provided by MillerCoors and felled ash trees from the Milwaukee County Parks Department.

The pavilion is at 2900 S. Shore Drive. It will be open 4 to 10 p.m. Wednesday through Friday and 11 a.m. to 10 p.m. Saturday and Sunday.

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Redd’s Apple Ale Announces New Flavor Lineup for 2017

CHICAGO, Feb. 21, 2017 /PRNewswire/ — Redd’s Apple Ale is adding more variety to its refreshing beer lineup by introducing new flavors and bringing back fan favorites. Redd’s Blueberry Ale returns by popular demand to the Redd’s family, joining the new Redd’s Raspberry Ale. Each flavor will be available year-round. The Redd’s “Limited Pick” series also returns with new limited-edition flavors kicking off with the new Redd’s Peach Ale.

Similar to the original Redd’s Apple Ale, all new flavors are five percent alcohol by volume, and each adds a unique twist to the signature crisp apple taste Redd’s is known for:

  • Redd’s Blueberry Ale boasts a delicately balanced apple and blueberry aroma, while offering a taste that delights with ripe blueberry tones and a satisfying apple finish. Redd’s Blueberry Ale will be available starting in February.
  • Redd’s Raspberry Ale delivers juicy raspberry notes with hints of apple, providing the perfect balance of floral sweetness with Redd’s crisp apple finish. Redd’s Raspberry Ale is a brand new flavor that will be available in March.

The 2017 “Limited Pick” special releases will feature two new, exciting beers to be released over the course of the year. First up is Redd’s Peach Ale, a beer that leads with ripe peach notes balanced with Redd’s gratifying apple taste. Stay tuned for more information on the “Limited Pick” series second flavor.

“There are two things we know our beer drinkers love: trying new things and flavor variety. This is why we’re excited to bring different ingredients together and turn them into new refreshing beers,” said Lisa Rudman, Redd’s Family of Brands marketing manager. “We always strive to deliver the best quality beer and this year is no different for Redd’s Apple Ale, as the 2017 product line-up is filled with new flavors and surprises.”

In addition to the new beer offerings, Redd’s will be releasing new TV spots in March and entirely updated packaging in May. The brand might be getting a new look, but the beer will continue to be the crisp and refreshing ale fans have come to know and love.

All new flavors will be available nationwide at most grocery and convenience stores in 6-pack 12-ounce Bottles, 16-ounce cans and in the Variety Pack. Redd’s Blueberry Ale and Redd’s Raspberry Ale will also be available in 12-pack 12-ounce bottles. For more information, visit, and follow @ReddsAppleAle on Twitter.

About MillerCoors:
Through its diverse collection of storied breweries, MillerCoors brings American beer drinkers an unmatched selection of the highest quality beers, flavored malt beverages and ciders, steeped in centuries of brewing heritage. Miller Brewing Company and Coors Brewing Company brew national favorites such as Miller Lite, Miller High Life, Coors Light and Coors Banquet. MillerCoors also proudly offers beers such as Leinenkugel’s Summer Shandy from sixth-generation Jacob Leinenkugel Brewing Company, and Blue Moon Belgian White from modern craft pioneer Blue Moon Brewing Company, founded in 1995. Beyond beer, MillerCoors operates Crispin Cider Company, an artisanal maker of pear and apple ciders using fresh-pressed American juice, and offers pioneering brands such as the Redd’s franchise, Smith & Forge Hard Cider and Henry’s Hard Sodas. Tenth and Blake Beer Company, our craft and import division, is the home to craft brewers Hop Valley Brewing, Revolver Brewing, Saint Archer Brewing Company and the Terrapin Beer Company. Tenth and Blake also imports world-renowned beers such as Italy’s Peroni Nastro Azzurro, the Czech Republic’s Pilsner Urquell and the Netherlands’ Grolsch. MillerCoors, the U.S. business unit of the Molson Coors Brewing Company, has an uncompromising dedication to quality, a keen focus on innovation and a deep commitment to sustainability. Learn more at, at or on Twitter at @MillerCoors.

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SOURCE MillerCoors

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Lakefront Brewery to offer free weddings and vow renewals on Valentine’s Day

Provided they are at least 21 years old, any couple with a marriage license can wed there for free

Lakefront Brewery in Milwaukee is offering free wedding and vow renewal ceremonies to couples on Feb. 14.

Lakefront Brewery in Milwaukee

Lakefront Brewery on Commerce St.

There are two conditions, however: the couple must have a marriage license and each person to be wed must be at least 21 years old.

“Lakefront has been a part of so many relationships over the years,” said Lakefront Brewery tour co-manager Dylan Marzurkiewicz. “Many couples have met here at the brewery over the years, as well as on the tour itself.”

Two ordained officiants will be available from 11 a.m. to 8 p.m. on Valentine’s Day to perform the ceremonies, and also act as tour guides, taking couples through the brewery.

The brewery offered weddings and vow renewals on Valentine’s Day last year as well, but Marzurkiewicz and tour co-manager Mike Walker said they anticipate a bigger draw this year.

Each couple that takes their vows at Lakefront on Feb. 14 will receive two free pints of beer “to have in-hand during the ceremony,” a statement announcing the promotion reads. Each couple married at the brewery will also receive a six-pack of Lakefront beer and two T-shirts.

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